Five reasons why conversion rate is not the king of eCommerce KPIs (or is it?)

Friday, March 22, 2013

Categories: Commerce Platform

Conversion rate is considered to be the key metric for many, if not most, retailers. It is often the primary metric discussed at weekly trading meetings and used to measure success or failure. But I ask ‘should it really be the be-all, end-all metric that every retailer obsesses over?’

IRWD 2013 – Recap of the Show!

IRWD 2013 Logo - Web design, Order Management and Ecommerce tradeshow
Friday, February 15, 2013

As an ecommerce solution vendor, it doesn’t feel like the New Year has officially begun until you attend your first conference of the year.  Now that the OrderDynamics team has returned from the 2013 edition of Internet Retailer’s rapidly growing Web & Design conference (IRWD 2013), it really feels like retail-2013 is in full swing!

Internet Retailer on OrderDynamics and Selecting an eCommerce Platform

Thursday, January 3, 2013

Internet Retailer magazine kicks off the New Year with a special feature on top priorities for e-retailers including social media and selecting the right e-commerce platform.

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