Dynamic Promotions

Can't run the right promo? We can help.

Managing promotions across websites and retail locations is not a trivial task. Done effectively, merchants can deliver meaningful promotions to shoppers at the right time to convert business. However, combining key promotional tactics and delivering a seamless experience across hundreds of promotions per year requires the help of intelligent technology. OrderDynamics offers a robust promotions engine that allows you to schedule, launch, and track the success of your eCommerce promotions.

Dynamic Promotions

OrderDynamics has created a revolutionary promotions engine called Dynamic Promotions. What makes Dynamic Promotions unique is the immense power and control it provides to "point-and-click" your way through creating thousands of promotions scenarios and handling multi-channel promotion exchanges. Dynamic Promotions lets you deploy exciting and rich promotions such as multiple promotions on a single coupon code, tiered discounts, range pricing, min/max item targeting, and much more. In addition, all promotions are automatically merchandised on the website, making that one less thing marketing needs to worry about.

Promotion Codes (Coupons)

Promotion Codes, or coupons, are a great way to incentivize a purchase and track consumer behaviour. Coupons in OrderDynamics offer robust controls by website so you can deliver the optimal experience to your customer. Coupons can be redeemed right in the shopping cart (on the frontend and backend) or automatically injected into the cart using Dynamic Promotions. Coupons can be used on their own, or used to activate a Dynamic Promotion - which is useful when deploying many promotions that should be triggered off of 1 promotion code.

Scheduling and Reporting

To cut down on the significant amount of manual effort required to manage website promotions, OrderDynamics includes an advanced Scheduled Tasks system. This allows you to schedule almost all types of promotions including Coupons, Emails, Content, Product Publishing, Free Shipping, Shipping Fees, Shipping Rates, and Bundles. The Scheduled Tasks system allows business users to setup their promotions ahead of time, reducing effort and human error. OrderDynamics provides over 80 backend reports, in addition to web analytics, to measure the success of promotions.

Promotions Management Includes:
  • Dynamic Promotions launched per-Site, start end/date time
  • Sales launched per-Site: fixed price, dollar off, percentage discount, start/end date/time
  • Sales targeted: All Products, Select Products, Category, Brands, Manufacturers
  • Sales can exclude products, categories, brands, manufacturers
  • Sales save story automatic "frontend" website merchandising and presentation
  • Promo codes per-Site: free product, dollar off, percentage discount, start/end date/time
  • Promo codes targeted: All Products, Select Products, Category, Brands, Manufacturers
  • Promo codes can exclude products, categories, brands, manufacturers
  • Promo codes max global use, max customer use, exclusivity flag, active flag
  • Promo code sub-total between min and max
  • Promo code to launch a Dynamic Promotion
  • Multiple promo codes displayed in cart (frontend and call center)
  • Dynamic Promotions Priority, Managed Priorities, Don’t Execute Lower Priority Flag
  • Dynamic Promotions Internal Name, Description, Marketing Name
  • Dynamic Promotions Marketing HTML (automatically merchandised on fronted)
  • Dynamic Promotions Cart HTML (automatically merchandised on fronted)
  • Dynamic Promotions Triggers created using and/or rules
  • Dynamic Promotions Triggers Order.Form, Coupon Code, ProductIDs, SKUs, Categories, Brands, Units, SubTotals, Total, Discounts, Shipping, Shipping Rate, Customer B2B Group, Customer Level, Authenticated, Billing Info, Shipping Info, Time of Day, Always.
  • Dynamic Promotions Global Action Filters for promotion filtering
  • Dynamic Promotion Actions, Product (fixed, discounted), from/to percentage discount, shipping rate, shipping discount, dollar discount amount , apply coupon.
  • Dynamic Promotions enable complex promotions scenarios
  • Dynamic Promotions Providers enable custom Triggers, Actions, Filters per Merchant
  • Time and Date scheduled Promotions with automatic launch and removal from website
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