Download as PDF
OrderDynamics Announces Search Merchandising Technology Integrated into SaaS Platform
April 19th, 2010
Toronto (ON) -- OrderDynamics Corporation, Canada’s leading eCommerce Platform Provider, has enhanced its SaaS technology
giving online retailers more control over search, enabling better merchandising
within search results.
The OrderDynamics SaaS (Software-as-a-Service) eCommerce platform now has an integrated
Search Merchandising
engine designed to help retailers grow qualified traffic and
increase conversions. “Site Search has rapidly become the preferred method for many
shoppers to find what they are looking for…” explains Michael Benadiba, CEO of OrderDynamics
Corporation. “…and the use Search Merchandising and Guided Navigation techniques
has become the gold standard for leading eCommerce websites" says Benadiba.
The Search Merchandising engine gives retailers granular control of how site search
results are calculated and merchandised to shoppers. This includes the ability to
merchandise within search results, reuse previous search terms, append targeted
results to natural listing, and overriding zero result searches with dynamic recommendations.
The Search Merchandising engine also enables retailers to automatically expose their
products to many of the Internet’s most popular shopping marketplaces. OrderDynamics
supports automated integration with over 10 external shopping sites such as Google
Base, Shopping.com, ShopZilla, Yahoo!, NexTag, Become.com, BizRate, PriceGrabber.com,
and Amazon.
To ensure retailers can measure the performance of their efforts, OrderDynamics
provides a comprehensive set of eCommerce metric reports along with innovative tools
such as multiple vanity URLs and Search Engine Directive controls that simplify
multi variant testing.
“Along with our recent
eCommerce Personalization
release, we feel the introduction
of Search Merchandising to the OrderDynamics eCommerce SaaS Platform is a substantial
addition to the core offering” adds Michael Turcsanyi, Co-Founder and Vice President
of Sales & Marketing. OrderDynamics performs 4-6 major feature releases per year
to its eCommerce SaaS platform, which are automatically made available to their
current Clients at no additional costs.
About OrderDynamics Corporation:
OrderDynamics Corporation is a privately owned eCommerce platform service provider
for high-growth B2B and B2C businesses. The success of OrderDynamics is highly attributed
to its Software-as-a-Service (SaaS) eCommerce model and Dynamic Merchandising concepts
which provide superior control and help drive
revenue. The OrderDynamics solution caters to multi-channel retail, manufacturing,
business-to-business, and complex online retail. OrderDynamics officially launched
its On-Demand eCommerce Solution in 2006 after 2 years of research and development.
For more information, please contact:
Michael Benadiba
Chief Executive Officer
OrderDynamics Corporation
1+ (866) 559-8123
news@orderdynamics.com