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OrderDynamics Helps Online Retailers Reduce Shopping Cart Abandonment and Increase
Sales Through Simplified Checkout Option
January 15th, 2009
Canada's leading On-Demand eCommerce provider builds streamlined shopping cart checkout
for online shoppers into SaaS platform.
Toronto, ON (PRWEB) January 15, 2009 -- OrderDynamics Corporation, a Canadian On-Demand
eCommerce solution provider, is pleased to announce continued enhancements to its
Software-as-a-Service (SaaS) platform in order to solve the real business challenges
of online merchants.
OrderDynamics Customers have another
powerful eCommerce Shopping Cart feature to
streamline the checkout process for their shoppers. Shopping cart abandonment occurs
when shoppers leave the checkout process before completing the sale. With the click
of a button, online merchants can include shipping options onto the same web form,
and remove the final confirmation page, unlocking a single-page checkout while still
maintaining brand flexibility, design control, and a standards-based layout.
"It is very important for our Customers to monitor and reduce their shopping cart
abandonment. We help them manage this on a number of levels," explains Michael Benadiba,
CEO of OrderDynamics Corporation. An On-Demand eCommerce solution provider can aggregate
key metrics like shopping cart abandonment across hundreds of eStore websites and
verticals and then implement software and services to reduce abandonment.
"Another important component to this strategy is allowing our Customers to maintain
their own branding and design during the checkout process and not redirecting their
shopper to a different website or URL, as seen with other providers such as NetSuite
and Infopia," continues Benadiba. "Our research shows that redirecting someone away
from the eStore during the checkout process or having the checkout page designed
differently increases abandonment rates." The OrderDynamics solution includes a
powerful backend management console and sales dashboard that gives online merchants
complete control of what shopping cart features to present to their shoppers and
to closely monitor business metrics.
These enhancements are part of an overall new feature release strategy that OrderDynamics
includes as part of their solution and Dynamic Merchandising concepts.
About OrderDynamics Corporation
OrderDynamics Corporation is a privately owned company that has provides turn-key
eCommerce solutions to businesses looking to grow their online sales solutions.
The success of OrderDynamics is highly attributed to its response to real Client
requirements and Dynamic Merchandising concepts which provide superior control and
help drive revenue. The OrderDynamics solution is designed for online merchants
and services different business such as retail, manufacturing, business-to-business,
complex online retail, and more. OrderDynamics officially launched its on-demand
eCommerce solution in 2006 after 2 years of research and development.
Learn about how we've helped online merchants grow
For more information, please contact:
Michael Benadiba
Chief Executive Officer
OrderDynamics Corporation
1+ (866) 559-8123
news@orderdynamics.com